Breadcrummy

I’m all for giving attribution for the goodies people find on the ‘net, letting readers know where the information comes from, acknowledging that links to cool stuff don’t just spontaneously appear, but are usually passed on from person to person and website to website.

Unfortunately, sometimes the process of tracing those breadcrumbs back when you actually want to get a little more information is an exercise in frustration.

For instance:

1. Boing Boing posts about a silly little photography gadget that they saw over at…

2. LikeCool, who have a tiny little “via” link (that I almost missed as it was buried under a stack of Google ads) that links to…

3. Gizmodo, who finally link back to…

4. Photojojo, who actually sell the silly thing, and have things like tech specs, adapter info, and so on.

In LikeCool’s defense, they did link directly to Photojojo’s page in the text of their post, but I missed that link on my first readthrough (the forest green link text wasn’t enough of a contrast difference to the black body text to catch my eye on the first skim).

Would it be too much trouble to say “I read about this here, and you can buy it or get more info here,” instead of forcing your readers to jump through multiple hoops? By the time I found my way to the source page, I’d pretty much lost interest in it. Besides, it looks more creepy than amusing or useful.